Srinivas Venkatram has worked for more than 25 years on knowledge and cognition.

Knowledge, to him, means not just material knowledge but also knowledge of human consciousness.

And cognition, to him, means the architecture of human thinking and perception that defines not only how human beings behave, but also shapes the entire cultural and social infrastructure of the world we live in.

Srinivas has developed his theories and models through a combination of research and engagement with real-world challenges – facilitated by his role as CEO & Lead Researcher in Illumine Labs, Mumbai.